Dashboard Roadmap

Master dashboard → department views → exec summary

Updated Mar 17, 2026

Sections Live

3

Exec, Ops, Platform

In Progress

2

Sales + Security

Action Items

14/36

39% complete

Meetings to Book

4

This week: 2

Roadmap Sequencing

Now

Sales live data (Snowflake + Salesforce)

Martha + Naimish

Next

Ops iteration (confidence tiers, MSI reconciliation)

Martha

Then

Max walkthrough + team onboarding

Martha + Max

Later

Marketing section (data source discovery)

TBD

Parallel

Security review + access controls

Martha + Christian

Workstreams

Exec Dashboard

Live
Owner: MarthaPriority: Iterate — add live data sources
75%

Top-level summary for Max/Michael. 8 KPI cards (Revenue vs AOP, OTIF, DOS, Pipeline, Production, Stock-Out Risk, Open Orders, Expiry Risk) with drill-down links to every department page. Alerts panel, OTIF trend, revenue snapshot, inventory health.

Data:Mock DataGoogle SheetsShopify API

Action Items (4/6)

Define 8 KPIs for exec view
Build /exec route with drill-down links to department pages
Add alerts panel (critical inventory, overdue orders, OTIF, revenue gap)
Add OTIF trend bars and revenue snapshot with B2B/D2C split
Connect to live Snowflake data (replacing mock/Google Sheets)
Book Max walkthrough once Sales data is live

Ops Deep-Dive

Live
Owner: MarthaPriority: Continue iterating
85%

Inventory, DOS, OTIF (rebuilt with account-specific lead times), supply plan, production, demand plan, O2C pipeline. Live and in daily use. OTIF uses Sheetz 7d, QuikTrip 9d, default 14d windows.

Data:Cin7Saddle CreekMSIShopify

Action Items (3/8)

Rebuild OTIF with account-specific lead time windows
Fix DOS display (text-based, removed blue bar chart)
Add can qty to expiry risk, flatten pipeline distribution
Integrate weekly demand plan with confidence tiers (Tier 1-4)
Add DOS target tracking tied to confidence tiers
Weekly MSI production plan confirmation flow (3-week commit → 4-week visibility)
Connect B2B live data to inventory section
Pull MSI production plans from Tableau, reconcile against PO plan

Sales Deep-Dive

In Progress
Owner: Martha + NaimishPriority: Current focus — live data next
60%

Replaces Reach Reporting. Account phasing, VPO, pipeline, performance pages built. Fixed segment inflation ("Other" $21.6M). Data from Google Sheets → transitioning to Snowflake + Salesforce.

Data:Google SheetsShopify API

Action Items (2/7)

Fix "Other" segment $21.6M inflation from subtotal rows
Move Shipped vs Unfulfilled next to charts (3-col layout)
Meet with Naimish — kick off, walk through what's built, scope sales ingestion
Naimish: Snowflake connector for sales data (replaces Google Sheets)
Clarify account pipeline data mapping (Salesforce → dashboard)
Add "updated" date field to reports for data freshness
Training: sit with Max at desk, explain each section

Blockers

Snowflake connector not built

Salesforce mapping TBD

Platform & Training

Live
Owner: MarthaPriority: Maintain as sections evolve
90%

Roadmap status page, 9 training modules (expandable with metrics, thresholds, tips), confidence tier explainer, data freshness guide. Nav renamed to SESH OS.

Action Items (4/5)

Build /status roadmap dashboard with workstream tracking
Build /training with 9 expandable modules covering every report
Add confidence tiers explainer (Tier 1-4) to training
Build /security review page with checklist and data architecture
Update training modules as new sections go live

Security & Legal Review

Parallel
Owner: Martha + ChristianPriority: Parallel with Sales
15%

Full checklist built: 10 items across data flows, access controls, compliance, infrastructure. Data architecture diagram and key decisions tracker live at /security.

Action Items (1/6)

Build /security page with checklist, architecture diagram, decisions tracker
Map data flows with security implications (6 sub-items)
Determine auth/access controls needed (role-based views?)
Salesforce data compliance requirements for display
Snowflake access scoping (who has read access?)
API key audit and rotation policy

Marketing Section

Not Started
Owner: TBDPriority: After Sales + Ops are solid
0%

Biggest gap. No data sources identified, no KPIs defined. Needs marketing team input before anything can be built.

Action Items (0/4)

Identify marketing data sources (what tools does marketing use?)
Define marketing KPIs (CAC, campaign ROI, channel mix, brand metrics)
Decide: own data connector vs. manual for now?
Build /marketing route once data sources and KPIs are defined

Key Meetings to Book

MeetingWhoPurposeTimingStatus
Naimish KickoffMartha + NaimishWalk through dashboard, scope sales ingestion, share Claude workflowThis weekNot Booked
Security & Legal SyncMarthaSalesforce → Snowflake mapping, security/legal review, integration timelineThis weekNot Booked
Max WalkthroughMartha + John + Max + MikeDemo updated dashboard (sales + exec), get alignment, replace Reach ReportingOnce Sales is solidNot Booked
Abhi AlignmentMartha + John + AbhiDemand plan: confidence tiers, weekly refresh cadence, tool vs. reportingBefore demand tool buildNot Booked
Warning:

Supply Chain Risk: Fleece / Can Supply

Fleece supplier (PMJ) has 24-week lead time. November order never processed — prepayment required for unique fleece. 3M cans in inventory, 6M ordered but unconfirmed. WPT trial results unclear.

Craig to confirm 6M order statusEscalate to PMJ partnerTrack burn rate vs. remaining supply
View Training Modules →Source: John Kelley + Martha Vargas conversation — March 17, 2026